As a small business owner, when you hear SEO, you might silently roll your eyes. The thought of attempting to optimize your website to gain more "organic traffic" can be overwhelming. What does organic traffic mean? Reliablesoft.net defines it as the term used to describe visits to a website coming from a search engine's organic results and not [from] paid ads.
The basics of applying SEO to your website isn't hard, but it is time-consuming. When referring to SEO in this blog post, I won't touch on all the different avenues, but instead, I'll focus on four simple strategies that you can utilize today to increase organic traffic.
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